Trends and Reports
As part of Europe’s #1 flight Online Travel Agency, eDreams ODIGEO Connect has access to useful data about travellers and destinations.
Have a look at our reports to get insights and be on top of new trends: We’ll help you increase your bookings and revenue.
Film-induced tourism is a trend in 2023, so much so that movies and TV shows are now the top sources of travel inspiration, outpacing social media. From stunning landscapes to iconic landmarks, movie enthusiasts are seeking immersive experiences by visiting the very locations that brought their favourite films to life. As hoteliers, this presents an incredible opportunity to tap into this niche market and elevate your business. Curious to learn the top 10 film-induced tourism destinations and how you can leverage this trend to benefit your property? Get ready to roll!
To help hoteliers discover the ultimate destinations travellers have on their radar this summer, eDreams ODIGEO has delved into customers' global booking trends from June to September 2023. Our data reveals that beach destinations and major cities prevail in the list of booked places, with Palma de Mallorca, London and Barcelona holding the 3 highest positions. Ready to discover the top 10 popular spots and lots of exclusive insights? Read on!
Summer 2023 is approaching, and travellers are ready for a season of exploration and relaxation. To help make this season a memorable one for you and deliver the best possible experience to your guests, we have packed our latest insights about eDreams ODIGEO customers’ booking behaviour for summer 2023. The data sheds light on bookings trends made all over the world on our platform with check-in dates May - September 2023.
Hoteliers, are you ready to make the most of this season?
Travel reactivated during 2022 and, despite the global economic and political uncertainty, it looks likely it will continue to grow. Looking ahead, 2023 will be an important year for our industry. Travellers are set on going off course for all-new experiences, discovering new ways to travel and diving into different languages and cultures.
Hoteliers, are you ready to find out what 2023 has in store for you? Read on and be inspired by the travel trends we expect to see ruling in 2023!
Travel trends for 2022 suggest it’s the year of the GOAT: the “greatest of all trips” and holidays of a lifetime.
Here are the top 5 travel trends that are shaping 2022 according to a survey conducted by eDreams ODIGEO, the #1 Online Travel Agency in Europe. Around 20.000 respondents from France, Germany, Italy, Spain, Portugal, the United Kingdom and other countries
took part in the study.
Eager to know more about which travel trends are inspiring your potential guests? Read on!
Your brand speaks to your customers and tells them stories about your property and what they will experience if they decide to stay with you. It's important to carefully build your brand and then make it strong and widely recognised. Follow our branding tips to make sure that your brand communicates your property's values and learn how to take full advantage of its strengths.
Social Media are nowadays a virtual living room where many conversations about brands are happening. You need to make sure that your property joins the conversation and that it's saying what you want it to. Follow our Social Media tips for hoteliers and find out the best ways to showcase your property and use Social Media to listen to your guests and get closer to them.
Offering the basic amenities in your hotel is necessary, but far from enough. You can take care of details to surprise your guests and offer them amenities that make a difference, surpassing their expectations and contributing to a unique experience that builds loyalty and satisfaction.
Follow our tips to amaze your guests with wellness, luxury, flexibility and personalization, providing an experience that they will never forget.
Being sustainable is not only the right thing to do, it's also what many guests are looking for nowadays when choosing a hotel to stay at. As a hotelier, you don't even need to perform huge changes to make a difference; there are many small actions that you can take to be more sustainable and take care of the earth as well as of your guests.
Users are constantly connected through their phones. This is a good opportunity for hoteliers to leverage this advantage and offer immediacy, easiness, constant communication and added value to make guests happy and loyal.
It's a mobile world. Year after year, more potential guests visit your website using a mobile device to look for information and get a peek at your property's features and amenities. They are usually on the go, so it's crucial to understand them and present your content in the easiest and cleanest way possible. Read our website tips and discover new ways to attract guests.
Interior design plays a very important role in the hotel industry. Not only because it tells a story about your brand and your property's identity, but also because it can arise powerful emotions in your guests. Your property's design will make a first impression that can greatly influence the whole experience. Read our tips for achieving a breathtaking hotel design.
Technology is an ever evolving topic and sometimes it's hard to keep up with all its changes. However, in the hospitality sector, the use of state of the art technology can make a huge difference in your guests' experience. Read our hospitality technology tips and let us help you follow the trends without getting lost.
Reviews are an important tool and need to be handled with care; as you already know, they can make or break your property’s reputation. To help you use them to your advantage, we’ve put together a series of tips that will show you the way.
Your pictures can make a difference to convince your potential guests that you are their best option. We have gathered pro tips to help you make sure that the pictures that you have in eOC are helping you sell your property.
Hospitality is an ever evolving industry as it depends on travellers, their needs, their ideas, sometimes even their changes of heart. 2020 brings with it awareness: A more aware traveller, therefore, a more aware way of travelling. People became more sensitive to the world around them, they understand the implications their actions have on others. This is the 2020 traveller we are going to present to you in the following pages. For hoteliers to stay on top of what they’re offering, we’ve put together the top 6 hospitality trends for 2020. Sit back, relax and we hope you enjoy the read.
Would you like to know which are the top growing destinations according to air passengers volume in 2019?
We’ve made a top 10 including curious information from each country, as well as exclusive data from eDreams ODIGEO, the #1 Online Travel Agency in Europe.
2019
Would you like to know what were our HOT summer destinations for 2019?
Spoiler alert for hoteliers! Discover flight data and gain insights to help you understand your guests.
